USA Made Premium Collection: First Issue
Pre-order Today and Save 20%
I am proud to announce the launch of our new USA Made Premium Collection. Available exclusively through our SF flagship store, we’ve created this collection in honor of American ingenuity and craftsmanship — using only the finest materials and construction possible. We feel there’s no better way to kick off this exciting new collection than with our first issue, a classic stonewashed denim jacket. As a THANK YOU for supporting the initial launch of the collection I am offering you a chance to SAVE 20% on all pre-orders.
The origins of the denim jacket can be traced back further than the first denim pant, beginning with the use of indigo dye in Japan over 200 years ago. But the denim jacket as American icon began to take shape in 1940’s and 50’s greaser culture (reflected in one of my favorite films The Outsiders) and was permanently stitched into the fabric of the American counter-culture. Cherished for its simplicity, versatility, and customizability, nothing is more exemplary of the American DIY spirit than the denim jacket.
Our jacket is made using Premium USA Cone Denim and classic triple-needle chain stitch construction, ensuring that your jacket will hold up to the rigors of your life. We gave the jacket a worn-in look and softer feel with a unique stone washing process. This jacket is a very limited production, so don't miss out on this pre-order.